This article is about best practices for building the ultimate email list for eCommerce. The average conversion rate online hovers between 2% to 4% depending on various factors like the product category, the referring channel, the platform that the user is using, and so on. What matters the most however is how targeted your user base is. Campaigns that reach an audience that is not highly targeted towards your marketing message is essentially a waste of your advertising budget.
If you’re not A/B testing your emails to customers, one might assume you’re simply not interested in maximizing sales or reaping the full capabilities of email marketing.
Ecommerce retailers are doing themselves a disservice by not testing elements of email communications. Data driven email marketing campaigns consistently rank higher in open and click through rates, as well as outperform in sales and revenue. Remarkety allows you to perform A/B tests on all of your outbound emails to customers to help perfect your message, drives sales, and renew interest from the market.
As the biggest nopCommerce conference event is approaching, the excitement is building up.
Whether you are already a successful developer or still tinkering with the platform to see what is possible, this conference event can give you a major leg-up in making connections and building your business.
The best two days of the year for all nopCommerce developers are less than three months away. A nopCommerce community has officially surpassed 220,000 users – so it is not a surprise that experience for attendees at nopCommerce Days has gotten better year after year.
This year we are taking the developer experience to the next level. Here is a sneak peak of what to expect at nopCommerce Days 2018: Read More
Ecommerce retailers and marketers account for more than half of the emails that fill consumer inboxes. While driving sales is the end-goal, just getting customers to open an email can be a challenge.
To increase profitability, boost brand loyalty, and grow your customer-base from email marketing, Remarkety has assembled a few suggestions that have proven to be successful for ecommerce email communications to consumers. Read More
Regardless of what type of eCommerce business you might be involved with, email marketing strategy WILL play a crucial role in your profit margin. Whether you sell products to millennials or baby boomers, there will always be a need to reach out to your existing and potential new customers in an efficient way to convince them to buy what you have and to remain engaged with your brand.
Want to learn how to utilize your data to build the ultimate email strategy? Then read on…
Thank you for joining us for the second part of our Abandoned cart email story.
With up to 80% of all carts being left at the last minute eCommerce merchants are crying out for help to capture all that lost revenue. Thankfully Remarkety understands this problem and has created the ultimate cart abandonment tool to help combat the losses.
In the previous chapter we discussed the phenomenon of the abandoned cart and tips to reduce abandonment rates. In today’s chapter, we will be discussing the importance of email capture and showing your some rocking cart abandonment email examples. Are you ready? Here we go…
If you are an eCommerce marketer, manager, or business owner, there is always a point where you feel alone and need some motivation or inspiration. You got everything going on five cylinders, you’ve put everything you know into action yet you feel like you may be missing something.
If you are feeling this way then it’s time you got yourself to an eCommerce conference. Conferences are a fantastic place to help you network, brainstorm with some of the top minds in the industry, and get a long list of new tactics to A/B test.
Are you ready to open your mind to the wide-World of eCommerce then read on. In today’s post we are revealing some of the top eCommerce conferences around the World.
Email marketing is still the most popular and potent channel you can use for your e-commerce business. It’s like a powerful river that flows all the profits into your abundant ocean. But what about the tributaries? There must be a bunch of different little streams that contribute to creating this powerful river of goodness.
A singular marketing stream will only grow your business if it meets other streams and flows into a river and then on to the ocean. Using cross marketing channels will empower your marketing efforts and bring your business to another level.
Want to include cross marketing channels to your eCommerce marketing strategy? Read on
Chatbots are hitting the eCommerce Marketing Industry by storm. These little piece of technology is being utilized to enhance the shopping experience. They are able to engage individual consumers into a powerful, personalized conversation. Want to know more about this crazy new trend?
