Category

How To Guides

7 A/B Email Tests for Ecommerce Retailers that Grow Sales

By | eCommerce Trends, Email Marketing, How To Guides | No Comments

If you’re not A/B testing your emails to customers, one might assume you’re simply not interested in maximizing sales or reaping the full capabilities of email marketing.

Drive Results With Email A/B Testing

Ecommerce retailers are doing themselves a disservice by not testing elements of email communications. Data driven email marketing campaigns consistently rank higher in open and click through rates, as well as outperform in sales and revenue. Remarkety allows you to perform A/B tests on all of your outbound emails to customers to help perfect your message, drives sales, and renew interest from the market.

Read More

Spice up your email marketing with Yotpo’s Product Reviews

By | How To Guides, News, Product | No Comments

Yotpo is an awesome User-generated Content platform that allows you to collect, curate and monetize reviews, photos, and Q&A. By contacting only verified buyers, Yotpo has established a reputation for authentic and beautiful user reviews which merchants can use to increase conversions on their website and more effectively promote products on social media. Just read up on some of their success stories if you haven’t done so yet :)

Wouldn’t it be great, though, if you could use that magical conversion power of “social proof” in your emails as well? Sure, you could copy-paste reviews into a newsletter, but how amazing would it be to have the best current reviews attached to product recommendations, abandoned cart emails and so on? Pretty amazing, we thought. So we worked together with the Yotpo team and are very pleased and excited to roll out our brand new Yotpo-Remarkety integration! Read More

Official launch of the Remarkety app on Zapier

By | How To Guides, News, Uncategorized | No Comments

We are very excited to announce the public launch of the Remarkety Zap!

Remarkety has been on Zapier in beta for almost 2 years. Starting today, Remarkety is available on Zapier for everybody and connects to +1,000 apps.

 

What does this mean?

Zapier is an awesome platform that helps you effortlessly connect different apps and services to one another. While Remarkety has direct integrations with many other providers, integration via Zapier lets you use tools which we don’t directly support.

Read More

Announcing: Improved suppression management

By | How To Guides, News, Product | No Comments

We are excited to share some awesome improvements we’ve made to the way that email suppressions are handled and shown within the Remarkety app. The important question of whether a contact will actually be sent emails depends on several factors:

  • The contact’s marketing preferences
  • Whether they unsubscribed or not
  • Whether they marked your emails as spam
  • Whether their email address has bounced
  • Whether their domain is valid

Read More

Product Recommendations – The Key to Cross-Sales and Up-Sales

By | Email Marketing, How To Guides | No Comments

eCommerce consumers come and go, its just the nature of the business, or is it? With eCommerce tools such as Remarkety, you can now hold on to your consumers for longer with enticing automated and personalized emails.

The key to your success? Dynamic product recommendations. Want to learn how you can increase your customer lifetime value in just one simple step? Then read on…


product recommendations

Read More

Email Marketing Next Generation Tools: Email Personalization +

By | Email Marketing, How To Guides | No Comments

Here at Remarkety, we believe in taking eCommerce marketing to the next level. Our team has really honed in on what features would be useful to an e-commerce store and built them with you in mind. Time to welcome email marketing ‘Next Generation’ tools.

Today we are going to show you how to take your email personalization to the next level; because putting your customer’s first name in the subject of the email is not longer enough.

Are you ready? Next Generation Email Personalization is here.

Email Personalization+

Read More

Abandoned Cart Email: The Full Story-Part 2

By | eCommerce Trends, Email Marketing, How To Guides | No Comments

Thank you for joining us for the second part of our Abandoned cart email story.

With up to 80% of all carts being left at the last minute eCommerce merchants are crying out for help to capture all that lost revenue. Thankfully Remarkety understands this problem and has created the ultimate cart abandonment tool to help combat the losses.

In the previous chapter we discussed the phenomenon of the abandoned cart and tips to reduce abandonment rates. In today’s chapter, we will be discussing the importance of email capture and showing your some rocking cart abandonment email examples. Are you ready? Here we go…

 

Abandoned Cart Emails Header Image
Read More

Abandoned Cart Email: The Full Story-Part 1

By | Email Marketing, How To Guides, Uncategorized | No Comments

There are so many abandoned shopping carts. Not in the parking of your local supermarket, but online. As an eCommerce merchant seeing an abandoned cart is a certain trigger to panic. All that work to drive traffic to your store, and boom. Right at the last moment the sale is lost. Argh.

This is a two-part abandoned cart email series. In today’s post we are going to examine the World of Abandoned Cart Emails and how Remarkety can help you tackle the abandoned cart phenomenon.

Abandoned Cart Emails Header Image
Read More

Warning – Expert Tips Included: Personalized Countdown Timer in Emails

By | Email Marketing, How To Guides | No Comments

Email marketing is a common marketing tool that all successful eCommerce merchants. We are all aware of the importance of personalization, dynamic coupons, segmentation and so on, but how does Remarkety take your email marketing that step further?

Remarkety has the ability to integrate with various external tools that will give you the extra little spice specifically for your business. Today I am going to discuss a fantastic tool that is aimed at adding urgency to your emails. The personalized countdown timer by sendtric.

Read More

Industry Targeted Email Marketing Strategies

By | Email Marketing, How To Guides | No Comments

Are you overwhelmed by all the different email marketing strategies out there? Are you frantically trying to subscribe to as many newsletters as you can to get ideas? The hours of time it will take to clean up your email box are just not worth it.

There has to be another strategy to get all the right tips and tricks you need to make sure you have your email all sorted out… that’s right! Read our blog!

This week, we look at how different industries use email and what strategies and general rules you can learn from them. Here we go!

email marketing strategies industries

Read More