It’s all about getting new customers, right? Wrong!
We’re not telling you that you shouldn’t expand your buyer base, we’re just reminding you that there’s a whole population of consumers that you may be forgetting about. And it’s time to show your former customer base some love with the “win-back” campaign.
More ecommerce retailers are implementing loyalty programs for the simple fact that – they work. However, employing these rewards programs alone won’t get the job done. To generate the revenue that has a significant impact on your shop’s ROI, retailers must take steps to use their email marketing automation to promote these beneficial programs.
A recent study reported that over 75% of online shoppers felt that receiving personalized discounts based on their recent purchase history was incredibly valuable. Plus, consumers who are subject to these individualized shopping experiences are 10 times more likely to be loyal to the brand and make an average of 15 more purchases in a one-year period. Read More
Participation in loyalty programs has never been higher, with one recent study citing that a staggering 77% of consumers actively participate in a retail rewards program.
Insights like this has driven Remarkety, the leading eCommerce Data-Driven Marketing Platform, to partner with Smile.io, the World’s Largest Rewards Program, and provide our customers with a seamlessly integrated solution that increases customer loyalty and drives repeat sales.
Remarkety, a fast growing startup in NYC, is looking for a Sales Manager with at least two years of experience. Your goal is to build a successful sales process to eCommerce SMBs and eCommerce agencies. Your input will also be valuable in deciding the product direction, pricing, and more. The Sales Manager’s challenges are to generate and convert new leads by reaching out to eCommerce merchants via inbound and outbound channels.
You’re probably already recovering abandoned carts and now with Remarkety, you can recover abandoned browsers (browse abandonment). That means, you can turn 95% of your window shoppers into buyers and increase revenue through highly targeted email messages.
This is a critical component of any eCommerce website. Browse abandonment campaigns help to drive more sales and communicate with shoppers when they start their top funnel customer journey. Read More
