Remarkety Blog

eCommerce email marketing trends, data and research
Oct 09 2018
7

Official announcement of strategic relationship with Oracle Dyn

By | Email Marketing, News, Press, Uncategorized | No Comments
remarkety oracle dyn integration

Remarkety is pleased to announce a strategic relationship with Oracle Dyn

New York, NY October 09, 2018

We are incredibly excited to announce our strategic relationship with Oracle Dyn.

The companies will collaborate to deliver a unique offering and functionality focused on eCommerce Email Marketing automation and high deliverability. A deep technological integration between the products will provide merchants with a complete 360 email marketing suite, which is both effective and affordable. One of the first capabilities in joint development is the ability to send highly segmented and automated emails based on shopping behavior and at the same time to increase deliverability and domain reputation. Read More

Oct 15 2018
9

Remarkety ranked as a Category Leader on GetApp, a Gartner company

By | Email Marketing, News, Press, Uncategorized | No Comments

Its official, we ranked as a Q4 2018 Marketing Automation Category Leader on GetApp, a Gartner company

New York, NY October 15, 2018

Marketing Automation software equips users with tools for planning, coordinating, and measuring marketing activities. It includes email campaigns, social media postings, lead scoring, and removes the need for users to carry out repetitive tasks. Read More

Sep 28 2018
2

How To Build A Highly Targeted Email List For eCommerce

By | eCommerce Case Studies, eCommerce Trends, Email Marketing | No Comments

This article is about best practices for building the ultimate email list for eCommerce.  The average conversion rate online hovers between 2% to 4% depending on various factors like the product category, the referring channel, the platform that the user is using, and so on. What matters the most however is how targeted your user base is. Campaigns that reach an audience that is not highly targeted towards your marketing message is essentially a waste of your advertising budget.

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Sep 17 2018
1

7 A/B Email Tests for Ecommerce Retailers that Grow Sales

By | eCommerce Trends, Email Marketing, How To Guides | No Comments

If you’re not A/B testing your emails to customers, one might assume you’re simply not interested in maximizing sales or reaping the full capabilities of email marketing.

Drive Results With Email A/B Testing

Ecommerce retailers are doing themselves a disservice by not testing elements of email communications. Data driven email marketing campaigns consistently rank higher in open and click through rates, as well as outperform in sales and revenue. Remarkety allows you to perform A/B tests on all of your outbound emails to customers to help perfect your message, drives sales, and renew interest from the market.

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