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email marketing trends Archives - Remarkety

eCommerce Email Marketing Benchmarks for 2016

By Email Marketing, News

Perhaps you’ve been poking around your email campaign reports in Remarkety and wanted to know how your email campaign performance compares to other eCommerce shops. Header Image eCommerce Email MarketingThere are quite a few questions to ask, such as what is a good open rate? What is a good click rate? What is a good email conversion rate?

We have crunched the numbers for you so you can see the average open, click and conversion rates by different campaign types. Read More

Online stores sent 80% more email from September to December

By eCommerce Case Studies

The holiday Season is winding down, and you probably have some fatigue. You also may have noticed that your email inboxes over the last few weeks filled with messages from online stores claiming to offer everything from coupons for 50 percent off, to free overnight shipping.

email_marketing_trends_holiday

In fact, the number of emails sent by Remarkety store owners to their own customers in 2014 rose an almost whopping 80 percent during this time period compared to the rest of the year. It seems like Cyber Monday has extended itself to an entire month. Read More