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Remarkety BlogeCommerce email marketing trends, data and research

Remarkety Blog

eCommerce email marketing trends, data and research


Understanding the 7 Key Benefits of Email Marketing in 2024

By eCommerce Trends, Email Marketing, SMS Marketing
email marketing benefits 2024

In the digital age, email marketing remains a fundamental component of an effective digital marketing strategy. This form of communication offers a direct and personalized pathway to engage with both potential and existing customers. Despite the rise of new social media platforms and technologies, email marketing retains its relevance due to its unique benefits. This article explores the seven main advantages of email marketing and how businesses can leverage these benefits to achieve their marketing objectives in 2024. Read More

Mastering Time Zones: Revolutionize Your Email Campaigns with Advanced Scheduling Features

By eCommerce Trends, Email Marketing, SMS Marketing

In the fast-paced world of e-commerce, timing is everything. For email marketers, the quest to capture attention in crowded inboxes can hinge on the hour your message arrives. That’s why Remarkety’s latest feature, “Schedule by recipient timezone,” is a game-changer for businesses aiming to enhance their engagement across diverse geographic locations. Read More

Ethical AI and Data Privacy in Email Marketing

By eCommerce Case Studies, eCommerce Trends, Email Marketing, SMS Marketing
e-commerce AI data ethics and privacy

In an era where data is as valuable as currency and Artificial Intelligence (AI) is rapidly evolving, the intersection of ethical AI and data privacy in email marketing is more than a mere consideration – it’s a vital mandate. This article delves into the challenges and responsibilities facing marketers as they navigate this complex terrain, where innovation must be balanced with integrity. Read More