Regardless of what type of eCommerce business you might be involved with, email marketing strategy WILL play a crucial role in your profit margin. Whether you sell products to millennials or baby boomers, there will always be a need to reach out to your existing and potential new customers in an efficient way to convince them to buy what you have and to remain engaged with your brand.
Want to learn how to utilize your data to build the ultimate email strategy? Then read on…
Remarkety, a fast growing startup in NYC, is looking for a creative professional marketing manager with at least two years of experience. You will set up cross-channel digital campaigns and be in charge of blog posts and managing high quality content. You will work with SMBs online merchants as well as eCommerce agencies, and subcontract graphic designers and copywriters to optimize conversion on our website and minimize churn. Your input will also be valuable in deciding the product direction, pricing, and more. The Marketing Manager’s challenges are to generate new traffic and demand by creating and communicating the company’s positioning, brand, and values.
Remarkety, a fast growing startup with offices in New York, is looking for a dedicated Customer Success Associate. Are you the right person for the job?
Remarkety Customer Success team helps our SMB customers rapidly adopt and deeply leverage the Remarkety solution. Customer Success is responsible for the success of our customers, reducing churn, building emails strategies with our customers and complying with their marketing needs. The success team is working closely with other teams like Sales, Marketing and Product to ensure customers achieve their objectives and realize significant value from using our platform.
We are a fast-growing NYC based startup looking for energetic candidates with experience in email marketing who worked in the eCommerce ecosystem, to grow and develop alongside the company. If you want to contribute to a team that will truly appreciate your dedication and hard work, consider joining Remarkety today. Read More
New York, NY – September 20, 2016 – Remarkety, an eCommerce email marketing platform, announced its sponsorship at the Chamber Business Expo on September 23rd at the New York Hilton Midtown.
Along with company founders, Remarkety’s marketers and success strategists will be available to discuss best practices for recovering more abandoned carts, predicting products customers will buy next, best time to send emails and more. Read More
Email marketing is one of the most powerful tools an eCommerce business can use to generate revenue, build customer loyalty and increase purchase frequency. If your eCommerce shop’s email marketing campaigns are firing on all cylinders, they are leaving your customers wanting more. Remember the Lay advertisements?
If your email campaigns were a Lays potato chip, would they want more than one? If so, let’s consider this the “Lay Effect,” but for most customers, the answer is probably no. This could be due to a few things like emailing for the sake of email. We’ve talked about why that isn’t good here and here. Read More
85% of blog posts and articles about email marketing start with boring facts. Here’s one, “did you know that it is 7 times more expensive to acquire a new customer than it is to keep a current one?“
Here’s another one, “loyal customers are worth up to 10 times as much as their first purchase.”
You still with me? Read More
If you’re not already running an inactive customer email campaign, let’s talk because you’re missing out on some serious sales. Hear me out, “eCommerce stores using Remarkety to send inactive customer email campaigns have up to a 15% purchase rate“.
These emails are designed to bring customers back to your website after a certain period of inactivity or no purchases. Without these emails, you’re missing out on a big chunk of potential sales because a 15% purchase rate is nothing to sneeze at.
And just to clarify, we define purchase rate as the number of people who placed an order after receiving an email. Considering how many inactive customers you have, that 15% purchase rate sounds pretty sweet, no?
The holiday Season is winding down, and you probably have some fatigue. You also may have noticed that your email inboxes over the last few weeks filled with messages from online stores claiming to offer everything from coupons for 50 percent off, to free overnight shipping.
In fact, the number of emails sent by Remarkety store owners to their own customers in 2014 rose an almost whopping 80 percent during this time period compared to the rest of the year. It seems like Cyber Monday has extended itself to an entire month. Read More
According to Businessweek.com, nearly 60% of stores have an eCommerce component to their business and this number will only rise in 2015. The eCommerce space is not only crowded with a bunch of online shops, but a seemingly endless number of services or tools that can grow sales, improve customer satisfaction, save time, etc.
We wanted to know what really worked in 2014, so we spoke to Remarkety customers Charles Fitzgerald of The Kewl Shop, Nicole Panzica and Josh Rehr ofEcommerce Partners, Sarath B Sribhasyam of Purna Organics , and John Pagan of Ales by Mail LTD. We discovered there were five main reasons these companies were so successful. Read More
Starting an ecommerce business is tough, but running a successful, long-lasting one is even tougher. The marketplace is flooded, both with small competitors and also the big dogs (Amazon, Ali Baba, Ebay, etc) who have the resources and money to spend on marketing, customer acquisition and website testing on a daily basis.
This can make it feel impossible for a small business to compete. In this short article I will talk about what separates the winners from the “less successful” online businesses and what you should do to in order to be on the winning side. Read More
