You’re probably already recovering abandoned carts and now with Remarkety, you can recover abandoned browsers (browse abandonment). That means, you can turn 95% of your window shoppers into buyers and increase revenue through highly targeted email messages.
This is a critical component of any eCommerce website. Browse abandonment campaigns help to drive more sales and communicate with shoppers when they start their top funnel customer journey. Read More
For online shoppers, there’s almost nothing more frustrating than getting emails for things that don’t apply to you. A sale email for a product you’ve already bought or a product recommendation email for items you’d never buy is instantly headed for the trash. If it happens frequently enough, an unsubscribe is soon to follow. This is a quick way to alienate your customer base.A few months ago we have added the possibility to create Browse Abandonment campaigns and we are already seeing some exciting results.
Over 30% of our customers have used this feature and a large percentage were able to convert browsers into shoppers. We made it super easy to send browse abandonment emails shortly after a customer leaves the website. Based on the aggregated data from clients, we have put together some tips and best practices for creating effective browse abandonment email campaigns. Read More
Great news folks! We have added a new feature which enables stores to make automated and personalized product recommendations by email.
It gets better. Because these product recommendations can be added into any email campaign.
You can now add a “other customers who have purchased this product have also purchased” section to any email that you send. These products are shown with images, descriptions and prices. The feature can be used to present cross-sell and up-sell opportunities according to customer purchase history data. Read More
