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eCommerce email marketing trends, data and research

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Ethical AI and Data Privacy in Email Marketing

By eCommerce Case Studies, eCommerce Trends, Email Marketing, SMS Marketing
e-commerce AI data ethics and privacy

In an era where data is as valuable as currency and Artificial Intelligence (AI) is rapidly evolving, the intersection of ethical AI and data privacy in email marketing is more than a mere consideration – it’s a vital mandate. This article delves into the challenges and responsibilities facing marketers as they navigate this complex terrain, where innovation must be balanced with integrity. Read More

Unlocking E-commerce Growth: Remarkety’s New Subscription Pop-up Form Builder

By eCommerce Case Studies, eCommerce Trends, Email Marketing, SMS Marketing
Subscription Pop-up Form Builder for ecommerce

Are you looking to streamline your email list growth and improve your SMS marketing strategy? Remarkety has exciting news for our existing and new marketers in the e-commerce space. We’re thrilled to introduce our latest feature: an advanced Subscription Pop-up Form Builder, now included FREE in all plan levels. This tool is designed to supercharge your multi-channel marketing efforts and help you seamlessly grow your audience. Read More

Harnessing the Power of AI Segments in E-commerce Marketing: A Guide for Success

By eCommerce Case Studies, eCommerce Trends, Email Marketing, SMS Marketing
AI segments for ecommerce marketing

In the ever-evolving landscape of e-commerce, personalization has emerged as a cornerstone of successful marketing strategies. Remarkety’s AI Smart Segments are revolutionizing the way e-commerce marketers approach email and SMS marketing, offering an unprecedented opportunity to engage with customers on a more personal and impactful level. This blog post delves into how to effectively utilize these AI segments, providing examples and ideas that can be seamlessly integrated into your marketing mix. Read More

Navigating Google and Yahoo’s New Email Guidelines: A Roadmap for Compliance

By eCommerce Case Studies, eCommerce Trends, Email Marketing, SMS Marketing
Google and Yahoo DMARC email authentication

In a significant move towards enhancing online security and user experience, Google and Yahoo have introduced a new set of rules for email senders, especially those dispatching over 5,000 emails daily to their users. As an email marketing leader, We’re here to guide you through these changes and what they mean for your marketing strategies. The deadline for compliance was February 1, 2024. Let’s ensure your emails not only reach your customers’ inboxes but also resonate with them, keeping spam complaints at a minimum. Read More

Maximizing E-commerce Success Through Omnichannel Marketing

By eCommerce Case Studies, eCommerce Trends, Email Marketing, SMS Marketing
ecommerce multi channel marketing growth
In an era where consumers’ online journeys resemble a labyrinth, is your marketing strategy keeping pace? Enter omnichannel marketing, a game-changer boasting a 250% increase in purchase rates and a 90% boost in customer retention. This concise guide reveals how blending eCommerce, email, SMS, and social media into a unified strategy can revolutionize customer engagement. Ready to transform browsers into loyal customers? Dive in to discover how. Read More