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best-email practices Archives - Remarkety

Abandoned Cart Email: The Full Story-Part 2

By eCommerce Trends, Email Marketing, How To Guides

Thank you for joining us for the second part of our Abandoned cart email story.

With up to 80% of all carts being left at the last minute eCommerce merchants are crying out for help to capture all that lost revenue. Thankfully Remarkety understands this problem and has created the ultimate cart abandonment tool to help combat the losses.

In the previous chapter we discussed the phenomenon of the abandoned cart and tips to reduce abandonment rates. In today’s chapter, we will be discussing the importance of email capture and showing your some rocking cart abandonment email examples. Are you ready? Here we go…

 

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Abandoned Cart Email: The Full Story-Part 1

By Email Marketing, How To Guides, Uncategorized

There are so many abandoned shopping carts. Not in the parking of your local supermarket, but online. As an eCommerce merchant seeing an abandoned cart is a certain trigger to panic. All that work to drive traffic to your store, and boom. Right at the last moment the sale is lost. Argh.

This is a two-part abandoned cart email series. In today’s post we are going to examine the World of Abandoned Cart Emails and how Remarkety can help you tackle the abandoned cart phenomenon.

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Email marketing automation 4th of july

How to Create Fireworks with Your 4th of July Email Strategy

By Email Marketing

Holidays are an opportune time to send promotional emails, but email marketers need to know how the Fourth of July tends to differ from other occasions from a sales perspective.

Email marketing automation 4th of july

While nearly four-fifths of winter holiday shoppers will start before Thanksgiving, according to Russell Research, email marketers are unlikely to reach July 4th shoppers too far in advance. In fact, 76% of revenue from emails came within a week of the holiday, with 32% coming in on July 4th itself, according to a study by Experian Marketing Services. Read More

8 reasons why customers never open your emails

By Email Marketing

There’s nothing better for eCommerce email marketers than watching an email campaign consistently drive orders. And there’s nothing more aggravating than wondering why customers never open your emails.unopened emails mailbox imageThere are so many moving pieces to an email campaign, send time, email design, list segmentation, etc. It can get anyone with low open rates thinking, where did I possibly go wrong? Read More

eCommerce Email Marketing Best Practices

By Email Marketing, News

Need a crash course on eCommerce email marketing best practices? Good thing you’re here.ecommerce email marketing 101 best practices banner

Remarkety was invited to speak at WeWork about the best practices for email marketing, types of behavioral eCommerce emails and tracking email ROI.

You can flip through the full deck here.

While people may not view email as more exciting than Pinterest or Facebook or Instagram, email is used a lot.

WSJ reported people at work check their email 74 times a day on average.

That’s not all. Read More

Online Shopping Trends Reveal Best Days and Times to Email Customers

By eCommerce Case Studies, Email Marketing

We just finished a comprehensive study on the best days and times to email customers based on purchase rate. In other words, we looked at the online shopping trends of hundreds of thousands of shoppers to determine the best time your eCommerce shop should be communicating with customers.

Best Days and Times to Email Customers Infographic

Now, you might be thinking,there are already hundreds of articles about the best days and times to email customers. And these studies present you with the exact days and times for sending successful email campaigns.

There’s a problem with these studies. Read More